I've been a redken since 2010 and have attended many (Redken Artist Connections) (NRAC) Every two years, Redken artists from all over the world are invited to attend this educational conference that is geared to educate and inspire.
his time was pretty awesome as I was selected to be part of the Grand Opening teams that kicked started the three day educational event.
Working backstage is always exciting, crazy and fast paced. I love the synergy of working with artists that are 100% invested in their craft as I am.
To my surprise every artist was going to be on stage doing hair and this was my first for Redken.
The days were spent coloring, styling, braiding hair and practicing looks that averaged a 14+ day. With so much excitement it's rather hard to sleep and Adrenaline and excitement are what keeps one going.
The model room is covered in plastic wrap to protect the vote carpets and chair at the beauty JW Marriot Hotel that became my home for a week. Rows of Redken haircolor and styling products and hair care were stacked on tables along with hair tools, wigs, tripods and kanekalon braiding hair.
Each day started with a meeting that highlighted what needed to get done. The smell of hairspray filled the room and hair was being colored, cut and braided on models.
The theme this year was "Hair is Art". Three contemporary artists (Pollack, Lichenstein and Calder) worked would be translated into wearable hairstyle on all models and dancers that were in the show.
Between getting prepped both models and dancers were is wardrobe fitting, runway rehearsals and hair run throughs. In addition all Redken artist were expected to partake in dress rehearsal to work out all kinks. Everyone involved worked early mornings and late hours into the night to be ready for grand opening night.
Chris Baran Brent Borreson Adina Doss George Garcia Tara Gardinar
Sean Godard Parnelli Guard Justin Issac Julie Lahr Ellen Lawlor
Janelle McManus Roger Molina Lindsey Olson Brayden Pelletier Kris Sorbie
Staley Scott Suzanne Sturm Matthew Tyldesley Hugo Urias
Sam Villa Lori Zabel Chris Moody