Runway On The Beach

Summer is the time when women rule and the world celebrates its many Queens. Genna Yussman Greene (Photographer & Stylist), Matthew Tyldesley (Hairstylist) and Caleb Yeske (Makeup Artist) celebrate summer and the power of women in this Summer spread. The looks are strong, beautiful and give women everywhere the inspiration to rule this season. Genna brings us a global tribal look that is regal, sexy and powerful. Complimenting this powerful look Matt proves that hair serves as a woman’s most convincing crown while Caleb’s makeup is the war paint perfect for every warrior queen. Summer is a woman’s time to shine. She owns her space and she will cede ground to no man! - Love Vascone

 image by Genna Yussman

image by Genna Yussman

Bangstyle official collection 

 image by Genna Yussman

image by Genna Yussman

I was excited when photographer and designer, Genna Yussman Greene asked me if I would be interested in shooting a swimsuit collection for summer 2018. I was beyond ready and wanted to do some sleek ponytails and big, voluminous hair. We need three models that were in top shape and we had worked with the three booked models in the past. 

 image by Genna Yussman

image by Genna Yussman

Genna had purchased some african influenced swim wear and we wanted to incorporate that into this collection for a worldly feel. The looks are fashionable yet still wearable. I chose to keep the hair simple, commercial and glamorous. Custom hair pieces were used on all three models with a couple braids and large barrel curling irons to set the hair.

 image by Genna Yussman

image by Genna Yussman

Make up artist, Caleb Yeske created a nice neutral palette for each model with soft smokey eyes, red and violet lip hues and ample bronzer for a "beach" side look.

 image by Genna Yussman

image by Genna Yussman

My keep Redken styling products on set were Guts 10 Volume spray foam and my Sam Villa hair dryer and round brush. I wanted to create a little volume pryer to setting the hair with curling irons. I used a couple large marcels irons with Iron Shape 11, allowed the hair to cool. Afterwards each section was backcombed at the root area and lightly brushed out. Fashion Works 12 working spray was a must. I did a flat wave on Emily using the Sam Villa straightening iron. Custom made ponytails that matched each models haircolor were added for length and density.

 image by Genna Yussman

image by Genna Yussman

 image by Genna Yussman

image by Genna Yussman

The day went amazingly well just under eight hours. Two looks allotted per model for hair and make up with Caleb and I. Lots of snacks and scheduling are key to success.

 On set with Genna and Crissa

On set with Genna and Crissa

 image by Genna Yussman

image by Genna Yussman

profile of model Katie

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 image by Genna Yussman

image by Genna Yussman

Credits

Models

Crissa Candler @crissacandler

Emily Bennett @emilybennett_

Katie Leigh Tarr @kt_tarr

Photography | Styling | Genna Yussman Greene @gennayussman

Make Up | Caleb Yeske @ckyhair

Hair | Matthew Tyldesley @hairbymatt

 

 bts image of Emily

bts image of Emily

bts side image of Crissa

selfie time with Crissa

 all smiles with Emily

all smiles with Emily

BTS making of “Runway on the Beach”

CORRECTIVE BALAYAGE

Every once in a while I gain a new client from "corrective color" experiences. The cases vary from do it yourselfers (box color) to previous hairstyists. Error can happen from improper application, damage from too high developers or overprocessing or so fourth. I never talk bad about another hairstylist's work as it would just be in poor taste but I do like to ask questions about previous hair color/chemical history to make the best judgement on color. 

 after shot of miss Courtney

after shot of miss Courtney

So is the case with my lovely client Courtney, she had a previous hair color lightening job done that she was less than thrilled about. Most importantly, is the consultation and I need to really understand her wants and needs when it comes to visualizing her ideal hairstyle.

 before

before

In this blog I will show before and after images along with images of application and formulation. She ultimately wants to be lighter along with a fringe and shapely layers. Courtney's hair is very thick with a slight wave pattern. A level 6 with natural red understones.

 its all in the set  up  Product Club color mixer and foil dispenser, Framar color brushes, Redken Balayage Paddle, ColorTrak long foils

its all in the set  up  Product Club color mixer and foil dispenser, Framar color brushes, Redken Balayage Paddle, ColorTrak long foils

Courtney opts for low maintenance and comes into the salon every three to four months so balayage applications are ideal for her hair. She has no grey so I do both a foil and open air hair color technique (there are many numerous ways to go about correction but I found this technique to be easily executed). I'll be diffusing the points of lightener a few inches from her regrowth since she wants that "lived in look". 

 all over foils placed throughout head

all over foils placed throughout head

I did an all over finely foiled highlight about 3/4 inch about. I used Redken's Flash Lift lightener with 20 vol along with pH Bonder. Afterwards I balayaged all the exposed hair with Redken Free hand clay lightener and 40 vol with pH Bonder and allowed to process at room temperature for 45 minutes. 

 Balayage application between foils 

Balayage application between foils 

After processing hair was shampooed and treated. Shades EQ gloss was applied all over to her blown dried hair for 20 minutes. Formula 1 oz Crystal clear 1/2 09B, 1/2 09P and 2 0z processing solution.

 processing 

processing 

I did a graduated layer hair cut to remove bulk with vertical cutting and created a soft horizontal fringe with point cutting. 

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Hair was styled with Pillow Proof Primer Spray and Guts 10 and a round brush. Take home recommendations pH Bonder treatment and Extreme shampoo and Conditioner. Iron Shape 11 is a must for any iron work on the hair. 

after

 before profile

before profile

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after

 before shot

before shot

My Vintage Valentine

Romance, Beauty, love and all things pretty. I have wanted to do a Valentine Themed photoshoot for some time. My creative partner, Genna Yussman Greene suggested we do one at the beginning of 2017.  Genna had put together some vintage dressers and I wanted to do some classy updos and polished hair. We enlisted our buddy, Isidro Valencia for make up and two gorgeous models and our team was set.

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We wanted to fuse romance, with big hair and vintage styling for a timeless feel. Genna ordered a custom floral backdrop to be used for the shoot. We chose two gorgeous models, Emily and Kristina. We have worked with both before and chose both girls for their beautiful facial structures, Their tall lean looks and their positive attitudes on set.

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This collection was release exclusively by Bangstyle as a featured collection. The staff at Bangstyle have been so supportive of the work we do and they said the timing for the release was perfect.

 working on Emily's hair

working on Emily's hair

For Make up Isidro created a soft look consisting of soft smoky eyes, pink pastels color on eyes, shimmer, rosy cheeks and soft contoured cheeks.

 Spring make up 2018 by Isidro modeled by Emily

Spring make up 2018 by Isidro modeled by Emily

 on set with Genna and Kristina

on set with Genna and Kristina

For This undo I converged all of Kristina's hair upwards into a ponytail I then added a long hair pad and a large wefted hair extension and form the hair over the pad into the shape using Fashion Works 12 and a finishing brush from Tearsheet. Control Addict 28 was used to finalize the look.

 final image by Genna Yussman Greene

final image by Genna Yussman Greene

 bts side view of Emily's updo

bts side view of Emily's updo

 bts side view of Emily's updo

bts side view of Emily's updo

For this Fishtail undo, I fishtailed braided random sections on Emily's entire head then with the ends pinned them between the sections created for the fishtails. 

 final image by Genna Yussman Greene

final image by Genna Yussman Greene

 bts on Kristina on set

bts on Kristina on set

 final image by Genna Yussman Greene

final image by Genna Yussman Greene

 bts side view of Emily's updo

bts side view of Emily's updo

 bts side view of Emily's updo

bts side view of Emily's updo

This updo was a lot of fun. I was watching a lot of the old "Dynasty" so I did this timeless, voluminous undo with Redken's Guts 10 for volume. Next hair was pulled upwards into a couple of ponytails. A small hair pad was used for the bump on top that hair was covered with Emily's hair using Fashion Works 12. I smoothed the hair using a small finishing brush. The other ponytails that hair was backcombed, smoothed and rolled into shape with bobbie pins. Finished with Control Addict 28 and Shine Flash 03.

 final image by Genna Yussman Greene

final image by Genna Yussman Greene

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The vintage look was set using Iron Shape 11 and Sam Villa's marcel iron and pinned to cool. Afterwards the hair was brushed out using Tearsheet's static free large tail comb and Fashion Works 12.  No bend clips were placed in the hair to set it while Isidro finished Emily's her make up application.

 final image by Genna Yussman Greene

final image by Genna Yussman Greene

Kristina's hair was set in the same fashion with Emily's only different placement and finished with Control Addict 28.

 final image by Genna Yussman Greene

final image by Genna Yussman Greene

Credits

Photography | Wardrobe | Set Design | Genna Yussman Greene @gennayussman

Hair | Matthew Tyldesley @haibymatt

Make Up | Isidro Valencia @valencia0612

Models | Kristina Russ @kristina_russ

              Emily Bennett @emilybennett_

 selfie with Miss Emily

selfie with Miss Emily

Hair Loft Salon | Social & Styling

I received a class request incorporating long hairdressing technique and best social media practices for Redken Elite: Hair Loft Salon in Salina, Kansas. I spoke to educational director, Lana Carmona several weeks prior to the class to see what the hairstylists expectations and areas of educational development.

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I spent a few days coloring mannequins, practicing and creating several looks to showcase. It's all in the set: I needed to practice the looks before I could really feel confident in facilitation the looks to the hairstylists at Hair Loft. 

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I love finishing and I understand practicality of hairstyling for set versus salon. The looks have to be relevant, easily attainable, executed in a timely fashion and ultimately salon appropriate. With the upcoming Spring/Summer season approaching, wedding and prom hair will be in high demand from skilled hairstylists.

The looks were created with Basic hairstyling products by Redken.

Guts 10 build volume in damp or dry hair.

Move Ability 05 shaping cream very lightweight for braiding and controlling flyaways

Fashion Works 12 working spray great for control, taming flyaways and creating soft hold that can be reworked.

Control Addict 28 Finishing Spray to lock in the look.

 the four looks

the four looks

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 Infinity ponytail

Infinity ponytail

 undo with hair pad

undo with hair pad

I arrived a day prior and restyled my mannequins for the following day. I was greeted by the entire staff that had eagerly been anticipating my arrival. I was a bit nervous but this crowd was a fun bunch.

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We started with foundation work: perfecting a blowout, reworking a shape and building volume. 

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Creating beautifully styled waves was requested by the several of the stylists so we did two styles of curls and brushed them out. After perfecting the curls each hairstylist had the opportunity to photograph the images with a ring light. After each segment we discussed discoveries and what worked.

 infinity braid

infinity braid

We did several looks that contained fishtails, on scalp fishtails, on scalp french braids, infinity braids and chinese ladder braid.  The biggest joys for me our helping the hairstylists tap into their creative side. A few of the hairstylists were hesistant about their braid skills but they were great sports and together with coaching the mastered all the braids. I was blown away by the talent of these hairstylists. 

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The last look involved the usage of hair pads along with kanakalon braiding hair. The usage of these fueled their creativity even more and gave them more tools for completing their prom and bridal hairstyles. 

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Social media education was incorporated by helping the hairstylist generated their own content for their social media platforms/channels. Creating beautiful imagery on their phones with good lighting for posting. Lastly, creating a social media schedule to follow for posting content.

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The staff made me feel so welcome and I look forward to returning again for our next class. The even made lunch!! The salon was beautiful and the energy was good and these hairstylists truly care about their craft.

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www.salinahairloft.com

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 infinity updo

infinity updo

bts video from Social & Styling class at Hair Loft Salon

 with the staff of Hair Loft Salon

with the staff of Hair Loft Salon

Flaunt

About a year ago I contacted photographer, Gary Barragan to photograph my texture collection. I wanted to focus on romantic, classic hairstyling with a vintage feel and modern flair. I love hairdressing and wanted this collection to really showcase my hairdressing skills.

 complete collection photographed by Gary Barragan

complete collection photographed by Gary Barragan

I would of course enlist my favorite make up artist, Isidro Valencia and Wardrobe designer/stylist, Genna Yussman Greene.

 Flaunt 2.0

Flaunt 2.0

I of course spent a couple weeks practicing the hairstyles on mannequins. Braiding, Setting hair, creating volume, backcombing, securing ponytails and curls. I ended up booking a total of 5 models so I had my work cut out for me. Time was very imperative and as such a long day for make up and for finishing hair. Luckily I wanted minimal for wardrobe and Genna did a great job putting together the necklaces. 

 the team

the team

We spent an entire day doing the collection. It took about 12 hours and the my table was filled with every brush, curling iron, hairspray. Hair extensions, clips, elastics and pins of all sorts to tackle every head of hair that entered the room.

 its all in the set up

its all in the set up

At this point in my career, I understand that sometimes I may have a certain expectation for executing a hairstyle I practiced but sometimes they just don't work on the model chosen. This is really when one has to think smart, stay positive and move on. You really have to think about how the hair will compliment the model and balance her features. Thats the nature of the photoshoot...you make it work. The discoveries are quite impressive.

 bts of of model, Kristina 

bts of of model, Kristina 

Isidro did an excellent job with make u. Very moody, strong defined brows, eyes and a deep lip color.

 fierce make up by Isidro

fierce make up by Isidro

 image by Gary Barragan

image by Gary Barragan

For creating this look on Kristina, her hair was micro crimped all over using Sam Villa's texture iron and Redken's Iron Shape 11. Hair was then separated on top and the back hair was backcombed and secured into a roll with hair pins. The top section was backcombed and formed into the top row connecting the first roll. Worked into shape with Fashion Works 12 and finished with Control Addict 28. 

 close up bts of Shantay

close up bts of Shantay

 Image by Gary Barragan

Image by Gary Barragan

to create Shantay's hair. The from was separated from ear to ear. The back hair was wrapped around (rick-rack techique) hair pins and ironed. The from was blown straight with a Denman brush, hairdryer and Redken's Argan Oil 6 and Align 12. Next the front was marcelled iron into a set. Once cooled, the hair as formed into shape and the back was released and teased out. Finished with Control Addict 28 and Shine Flash 03 for high shine.

 bts of Alexis of hair and make up

bts of Alexis of hair and make up

 image by Gary Barragan

image by Gary Barragan

on model Alexis, I did a scalp braid on one side and set the opposite side with a 3/4" marcel iron and Iron Shape 11. Once the hair was cooled I brushed/combed out the hair and set it with Control Addict 28.

 bts of Katy

bts of Katy

 image by Gary Barragan

image by Gary Barragan

For Katy, I separated the top into a top ponytail then braided the hair with Movability 05. Aftwards I knotted the braid and secured with hair pins. The lower half of her hair was converged into a side ponytails and loosely braided with Move Ability 05. The look was completed with Control Addict 28 and Shine Flash 03.

 bts side view of abby's hair "cross hatching"

bts side view of abby's hair "cross hatching"

On model Abby, I did a section secured with several bands (cross hatching) then converged all her hair upwards with Guts 10

 image by Gary Barragan

image by Gary Barragan

This collection was published and featured by Beauty Launchpad Magazine Dec 2017. Thank you to Beauty Launchpad for the love.

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FlauntImage8_preview.jpeg

bts video for Flaunt

Credits 

Hair | Matthew Tyldesley @hairbymatt

Photography | Gary Barragan @photobygaryb

Make Up | Isidro Valencia @valencia0612

Styling | Genna Yussman Greene @gennayussman

Models | Shantay Chandler @iamshanchan

Kristina Russ | @kristina_russ

Alexis Gibson | @alexisngibson

Katy Ngo | @kaytme

Abby Garrett | @abbygarettt

 isidro after the shoot

isidro after the shoot

 Alexis on set

Alexis on set

 selfie with Kristina

selfie with Kristina

 selfie with Shantay

selfie with Shantay

 selfie with Alexis

selfie with Alexis

 selfie with Katy

selfie with Katy

 selfie with Abby

selfie with Abby

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ISSE 2018: Backstage Redken

My first ISSE (International Salon & Spa Expo) was a success as I worked as lead support for Redken Artists, Tara Gardinar and Lindsey Olson alongside Edith Navarro and Jaclyn Harwood. Our Program, "Beyond Brunette" focused on color trends for Brunette Clientele with formulas and inspiration using Redken hair color and styling haircare.

 the "Beyond Brunette" team

the "Beyond Brunette" team

I flew from Louisville, KY to Long Beach California and stayed at the Renaissance Hotel across from the Long Beach Convention Center that housed the event. 

 long beach, California convention center

long beach, California convention center

I had just seen a lot of this crew not even a week later working the NRAC 2018 convention.  ISSE is hosted by the Professional Beauty Association (PBA) and is the largest beauty event on the west coast. Hairstylists, muas, nail techs, manufacturers and beauty insiders from around the globe come for the three day educational event.

 it's official

it's official

 Tara & Lindsey grace the stage at the Redken presentation booth

Tara & Lindsey grace the stage at the Redken presentation booth

What is so thrilling about working backstage is seeing other artist I idolize who work for other brands. The energy can be felt pretty much everywhere. 

 meeting social influencer Elizabeth Faye & Cassandra McGlaughlin

meeting social influencer Elizabeth Faye & Cassandra McGlaughlin

 hands in the middle....team work is the dream work

hands in the middle....team work is the dream work

There was plenty of walking from the hotel to the convention center and finally to the Redken model room. Team Redken arrived with tools to set up a day of prep on both models and a ton of mannequins that were on display throughout all the programs. We all spent hours working on mannequins from cutting, styling and multiple color applications to a single mannequin.

 Matty on the red carpet

Matty on the red carpet

 Edith on the red carpet

Edith on the red carpet

Tight quarters for sure but fortunately we all have worked together before and as an artists you easily adapt to all your environments. It's fun, exciting and busy. 

 backstage Redken model room

backstage Redken model room

 Redken artist, Lindsey Olson

Redken artist, Lindsey Olson

Each program had a total of five performances divided into two show days. Redken presentation booth was centered in the show room and had a small stage surrounded by seating areas for the attendees/hairstylists. Through out the show the hairstylists could make purchases at the booth of the latest and greatest Redken hair color and haircare.

 Redken Artist, Tara Gardinar 

Redken Artist, Tara Gardinar 

 all smiles with mannequin "Ellie"

all smiles with mannequin "Ellie"

The entire experience was amazing along with the warm California climate. I look forward to the next opportunity to work manny more ISSE shows. Next stop: ABS....see you in Chicago

 Redken artist, Edith Navarro

Redken artist, Edith Navarro

 Redken artist, Jaclyn Harwood

Redken artist, Jaclyn Harwood

 selfie time with Edith

selfie time with Edith

 #dreamteam 

#dreamteam 

 Social Influencer, Spencer and Redken Social, Kyle

Social Influencer, Spencer and Redken Social, Kyle

 Suzanne & Jeremie

Suzanne & Jeremie

 #girlpower

#girlpower

 with Sam Villa

with Sam Villa

 Sean, Veronica and Tara

Sean, Veronica and Tara

BTS video of Team Redken ISSE 2018

Lucy

Photographer, Louis Tinsley asked me to do hair for an evening photoshoot. I agreed as I like the model, designer (Frances Lewis) and make up artist  (Matt Goodlett) involved in the project.  This was also my first time collaborating with Louis so I was really excited.

 Professional image by Louis Tinsley

Professional image by Louis Tinsley

Louis requested a blue wig and I have this dark blue blob wig i styled on Model, Lucy. I braided her hair before covering with a wig cap then attached the wig on her head. I used love heat on a hair dryer and Fashion Works 12 working spray to shape the wig. Once in place I used Control Addict 28 to lock the hairstyle.

 The team

The team

 Professional image by Louis Tinsley

Professional image by Louis Tinsley

Designer, Frances Lewis designed the gorgeous sheer dress that was worn by Lucy. 

Make up artist, Matt Goodlett created a dark smoky eye with a hint of bronze. The look was complete with a dramatic brow and matte nude lip. 

This was a quick shoot that lasted under four hours. I look forward to more shoots with these creative artists.

 designer Frances Lewis final touches on her gown

designer Frances Lewis final touches on her gown

 bts camera image

bts camera image

 shaping hairstyle on model, Lucy

shaping hairstyle on model, Lucy

 on set with Louis

on set with Louis

Credits

Model | Lucy Duane                 @lucyduane

Photography | Louis TInsley    @louistinsley

Wardrobe | Frances Lewis        @ann_deevelyn_clothing_co

Make Up | Matt Goodlett         @mattgoodletmakeup

Hair | Matthew Tyldesley          @hairbymatt

BTS making of video: LUCY

 selfie time with Lucy

selfie time with Lucy

NRAC 2018 Grand Opening

I've been a redken since 2010 and have attended many (Redken Artist Connections) (NRAC)  Every two years,  Redken artists from all over the world are invited to attend this educational conference that is geared to educate and inspire. 

 the entire grand opening team

the entire grand opening team

his time was pretty awesome as I was selected to be part of the Grand Opening teams that kicked started the three day educational event.

 it takes a village. Model Alayna hair taken down by Parnelli, Chris and I

it takes a village. Model Alayna hair taken down by Parnelli, Chris and I

 me and MJ

me and MJ

Working backstage is always exciting, crazy and fast paced. I love the synergy of working with artists that are 100% invested in their craft as I am.

 Parnelli and Brent getting wiggy

Parnelli and Brent getting wiggy

 smiles and cornrows on model, Geena

smiles and cornrows on model, Geena

To my surprise every artist was going to be on stage doing hair and this was my first for Redken.

 creating hair "mats"

creating hair "mats"

 Chris, Kris and Sam getting hairy

Chris, Kris and Sam getting hairy

The days were spent coloring, styling, braiding hair and practicing looks that averaged a 14+ day. With so much excitement it's rather hard to sleep and Adrenaline and excitement are what keeps one going.

 Lindsey braiding on mannequin

Lindsey braiding on mannequin

The model room is covered in plastic wrap to protect the vote carpets and chair at the beauty JW Marriot Hotel that became my home for a week. Rows of Redken haircolor and styling products and hair care were stacked on tables along with hair tools, wigs, tripods and kanekalon braiding hair.

 Tara and Adina

Tara and Adina

 celebrate your wins with hands in the middle

celebrate your wins with hands in the middle

Each day started with a meeting that highlighted what needed to get done. The smell of hairspray filled the room and hair was being colored, cut and braided on models.

 on stage for grand opening

on stage for grand opening

The theme this year was "Hair is Art". Three contemporary artists (Pollack, Lichenstein and Calder) worked would be translated into wearable hairstyle on all models and dancers that were in the show.

Between getting prepped both models and dancers were is wardrobe fitting, runway rehearsals and hair run throughs. In addition all Redken artist were expected to partake in dress rehearsal to work out all kinks. Everyone involved worked early mornings and late hours into the night to be ready for grand opening night.

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 backstage with Adina

backstage with Adina

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Team

Chris Baran        Brent Borreson        Adina Doss       George Garcia     Tara Gardinar

Sean Godard     Parnelli Guard         Justin Issac         Julie Lahr             Ellen Lawlor

Janelle McManus   Roger Molina      Lindsey Olson     Brayden Pelletier      Kris Sorbie

Staley Scott           Suzanne Sturm          Matthew Tyldesley         Hugo Urias  

Sam Villa                Lori Zabel     Chris Moody

 models at grand opening

models at grand opening

Backstage 2018 NRAC Grand Opening team video

Shades EQ Pastel Pink N Peachy

So excited when a new color line is launched by Redken. Especially these new Shades EQ gloss Pastels.

 My client,  Karen  wanted to experiment with pink hair of sorts and I had mentioned the introduction of new pastel hues by  Redken in Shades EQ Glosse s.

My client, Karen wanted to experiment with pink hair of sorts and I had mentioned the introduction of new pastel hues by Redken in Shades EQ Glosses.

 before

before

She was game for anything and since she was already a blonde I thought this would be a great opportunity. I decided to lighten her up just a bit so I did a foiled highlight with some heavy balayage lightening on the ends using Redken Flashlights combined with pH Bonder along with Colortrak Long foils.

 before

before

After processing, treating the hair with #2 in pH Bonder and shampooing I did a flash tone at the shampoo bowl using 09T in Shades EQ Glosses.

 application 

application 

 application 

application 

I dried the hair then proceeded to mix up Shades EQ pastels Pink and Peach.

 after pre lightening 

after pre lightening 

 after pre lightening 

after pre lightening 

 color was mixed with Product Club Mixer

color was mixed with Product Club Mixer

I applied the peach zone in her root area and alternated between pink and peach through the ends of her entire head on Colortrak Meche Strips. Processed at room temperature for 25 minutes. Shampooed and conditioned proceeded by styling.

 Shades Pastels processing on Colortrak Meche

Shades Pastels processing on Colortrak Meche

I round brushed Karen's hair with Pillow Proof Primer spray followed by Guts 10. Afterward I spiral curled the hair with the Sam Villa curling wand and Iron Shape 11. The color lasted about 4 weeks and head a beautiful, sheer rose gold finish.

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Mannequins of the Mansion

Gunnar Deatherage is a man of many talents; Designer, Stylists, Creative Director. I was excited when he contacted me regarding hair for his upcoming fashion spread for The Voice Tribune. I was very excited as he said curly hair and the shoot would focus on a generation of wealthy, fashionable women in a huge home.

 Final Image by Clay Cook

Final Image by Clay Cook

 clay giving models direction on set

clay giving models direction on set

I was excited again to have the opportunity to work with make up artist, Bethany Hood and Photographer, Clay Cook would be photographing the collection. Models would be book from Heyman Talent Agency.

 Selfie with the models

Selfie with the models

 the entrance upon entering the Conrad Caldwell House

the entrance upon entering the Conrad Caldwell House

I think one of the best parts of this photoshoot was is the home which served as the backdrop to this collection. The Conrad Caldwell Historical Mansion with its haunting energy was rich in beauty and history with a haunting vibe to the past. I was mesmerized by the house and intrigued by it size, high ceilings and original decor.  

 Final Image by Clay Cook

Final Image by Clay Cook

 Clay and the crew with cover spread model, Annilease 

Clay and the crew with cover spread model, Annilease 

Bethany and I did hair and make up to prep the models at Gunnar's studio.  For hair I prepped the models with Redken's Guts 10 for subtle volume and then I sprayed Iron Shape 11 on sections of the hair and used various curling irons. I used the  new Sam Villa Curling iron on all models and on the youngest model I used the Kiss 5/8 curling wand to set the hair.

 Final Image by Clay Cook

Final Image by Clay Cook

Clay Cook and his team did scouted various parts of the house to be used as backdrops to tell a story for the collection. Special lighting and test shoots were done prior to photographing the models. Special care was used when working with the actual antiques in the home which we were not allowed to move. 

 Bethany doing make up touch up on set

Bethany doing make up touch up on set

 on set bts image of all models (Heyman Talent Agency)  make up by Bethany Hood  Hair Matthew Tyldesley

on set bts image of all models (Heyman Talent Agency)

make up by Bethany Hood

Hair Matthew Tyldesley

The entire shoot last 10 hours and was published in the Fall 2017 Fashion Issue of the Voice Tribune. 

 Final Image by Clay Cook

Final Image by Clay Cook

The collection was a featured fashion editorial in The Voice Tribune Fall Fashion Issue 2017.

 Gunnar doing final touch up on wardrobe on model, Journey

Gunnar doing final touch up on wardrobe on model, Journey

 Final Image by Clay Cook

Final Image by Clay Cook

Credits

Mannequins of the Mansion @thevoicetribune

Creative Direction\Styling || Gunnar Deatherage @gunnardeatherage

Photography || Clay Cook @claycookphoto

Photo Assistants || Hunter Zieske @hunterzieske

                                Louis Tinsley @louistinsley

                                Chelsea Marrin @chelsea_marrin

Hair || Matthew Tyldesley @hairbymatt

Make Up || Bethany Hood @thehouseofhood

Models || Melissa Moore @melissamoore27

               Annaliese Levy @annalieselevy

               Annalise F.

               Journey B.

Heyman Talent Agency  @heymantalentagency

Location || The Conrad Caldwell House Museum @conradcaldwellhouse

 

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 Final Image by Clay Cook

Final Image by Clay Cook

 on set must haves

on set must haves

 Final Image by Clay Cook

Final Image by Clay Cook

 bts on set

bts on set

 Final Image by Clay Cook

Final Image by Clay Cook

 fun day on the set

fun day on the set

 Final Image by Clay Cook

Final Image by Clay Cook

 Final Image by Clay Cook

Final Image by Clay Cook

 Final Image by Clay Cook

Final Image by Clay Cook

BTS making of video for Mannequins of the Mansion

 selfie with Gunnar

selfie with Gunnar

 selfie with Bethany

selfie with Bethany

Unique

I have some pretty amazing friends in the beauty industry. My friend and make up artist, Bethany Hood asked if I was interested in a fashion and beauty photoshoot with photographer, Chelsea Marrin. I course I say yes I had not had the chance to work with Chelsea and I was excited when they sent me the vision board.

 final image by Chelsea Marrin

final image by Chelsea Marrin

They wanted lots of texture and volume, warm hair tones that contrasted with dark hair color and heavy fringes. 

 the team for "Unique"

the team for "Unique"

Wardrobe would be original designs made by Gunnar Deatherage. I quickly pulled from my arsenal of hair pieces and wigs to create several looks. I precut a couple bobs with strong fringes and set a couple with either a texture iron or curling iron. I colored a couple hair pieces as well.

 fringe benefits...custom bang attachments

fringe benefits...custom bang attachments

The photoshoot was set early on a gorgeous sunny day at Clay Cook's studio. Lots of snack were present and random tunes played in the background as Bethany and I readied both models. Initial fittings were done on the models before hand and hair and make up were combined to compliment each look. Sadie Ann Miller and Mei Li Zheng were the lovely models booked.

 its getting wiggy in here!

its getting wiggy in here!

 final image by Chelsea Marrin

final image by Chelsea Marrin

For this look on model Sadie, I used a custom wig colored with a soft peach highlights mixed with dark tones of which I secured to her head. I then used really small hair pads I place on her top sides and lightly backcombed the hair before covering the pads entirely and secure with hair pins. I strategically placed random section of hair across her forehead and highly teased the ends before spray Redken's Quick Dry 18.

 bts of Sadie

bts of Sadie

Make up consisted of a green lip and soft cat eye with enhanced gold eyeshadow. Brows were heavily defined with soft contour on the cheeks.

 bts of Sadie

bts of Sadie

 final image by Chelsea Marrin

final image by Chelsea Marrin

 bts image of Mei Li all about the fringe

bts image of Mei Li all about the fringe

This look required a custom wig that I Cut a strong fringe before styling each section with the Sam Villa texture iron. Afterwards hair was teased at the root and shaped into volume with Fashion Works 12 and lots of Control Addict 28.

 

Bethany turned up the depth with a darker lip color to compliment Gunnar's wardrobe.

 bts image of Sadie

bts image of Sadie

A similar technique was done on Sadie's hair

The following looks on both models contained custom wigs colored with various Redken copper and reds hues. Heat styled with a curling iron and Iron Shape 11.

 bts of Mei Li with copper hair

bts of Mei Li with copper hair

 final image by Chelsea Marrin

final image by Chelsea Marrin

 bts of Sadie

bts of Sadie

 sneak peak from Chelsea's Lens

sneak peak from Chelsea's Lens

 final image by Chelsea Marrin

final image by Chelsea Marrin

Credits

Models || Sadie Ann Miller @millerannsadie

               Mei Li Zheng @meilivzheng

Photography || Chelsea Marrin @chelsea_marrin

Wardrobe || Gunnar Deatherage @gunnardeatherage

Make up || Bethany Hood @thehouseofhood

Hair || Matthew Tyldesley @hairbymatt

Assistant || Hunter Zieske @hunterzieske

BTS making of UNIQUE

 the team

the team

 selfie with sadie

selfie with sadie

 selfie with Mei Li

selfie with Mei Li

Money

I'm always excited to work with new creative teams and opportunities always present themselves. I was asked by one of the models, Rebecca Bien whom I had previously book for a hair color collection. She ask if I was interested and if I would be available to do her hair for a photoshoot

. She had booked Make up artist, Matt Goodlett whom I've worked with on several occasions and photographer, Ronnie Louis. She said the concept was to include "Big" hair and "Glitter" and somewhat disco theme... of course I said yes!!

 Image by Ronnie Louis

Image by Ronnie Louis

I had never worked with Ronnie before so I was excited and I arrived at Joe Goodwin's photography studio were our collection would be photographed. I had  brought some jewels, glitter, hair pads and hair extensions and a wig in my kit. Matt and I were inspired by the concept and worked together to create two looks.

 the team 

the team 

for the first looks we wanted a long flowing look. I used a front lace wig that I lightly heat styled with a slight bend in the ends. I wanted to focus on the part so I took Redken Hardward Gel 16 and loose green glitter and mixed thoroughly. Using a color brush I applied the glitter in the center of the part and while hold the brush flat spread the color outwards. While Matt did Rebecca's make up The glitter gel had adequate time to dry and I finished the look with Control Addict 28. 

 Image by Ronnie Louis

Image by Ronnie Louis

Make up looked created by Matt included matching green lip color, defined brows and eyes and soft highlighter. Lastly a diffused dollar sign on the apple of her cheek. Nails were finished with a high gloss coat of black polish. 

 all that glitter....bts image of Rebecca make up by Matt Goodlett

all that glitter....bts image of Rebecca make up by Matt Goodlett

We turned up the tunes and Rebecca posed for the camera. 

 Image by Ronnie Louis

Image by Ronnie Louis

For the second look. I brushed Rebecca's hair upwards into a high pony and secured with elastics. I used Redken's Fashion Works 12 working spray and my Tearsheet finishing brush to create a smooth finish. I then used an oversize hair pad by Kris Sorbie I bobbi pins to her scalp. The I tookcustom hair extensions colored with City Beats Coral and Pink and brown and blonde that I crimped with the Sam Villa Texture iron converged them together and strateigically wrapped them over the hair pad. 

 bts image of model, Rebecca

bts image of model, Rebecca

 working together Image by Ronnie Louis

working together Image by Ronnie Louis

For make up, Matt artfully placed body jewels and shimmer and highlighter over Rebecca's body.  He turned it up a notch with a smoky eye and deep pink lip hue. Lastly a diffused dollar sign on the apple of her cheek.

 Image by Ronnie Louis

Image by Ronnie Louis

This collection was exclusively released by Bangstyle. We gave big hair, glitter and shimmer.

 on set 

on set 

 Image by Ronnie Louis

Image by Ronnie Louis

Credits

 

Model | Rebecca Bien @bec_e_model

Make Up | Matt Goodlett @mattgoodlettmakeup

Hair | Matthew Tyldesley @hairbymatt

Photography | Ronnie Louis @ronnielouisphotography

 on set and behind the lens with Ronnie

on set and behind the lens with Ronnie

 Image by Ronnie Louis

Image by Ronnie Louis

 Image by Ronnie Louis

Image by Ronnie Louis

bts making of video of Money

 selfie time

selfie time

 Image by Ronnie Louis

Image by Ronnie Louis

Urbane

I love men's hairstyling and fashion. For this collection I was inspired by men's hairstyling from the past: 1950's and 1990's and the energy of big city life.  With every photoshoot comes an amazing story but they are not without their own set of challenges that is always a learning curve.

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For this collection I booked photographer, Steve Squall. I hired Steve last year to photograph another collection and worked on several published editorial spreads in the past.  Steve does a fantastic job doing fashion photography and was a perfect fit for shooting a men's collection. I had on board make up artist, Isidro Valencia and Genna Yussman Greene on styling.  I met Steve to discuss my ideas for the shoot and he loved the concept.

 the team for Urbane

the team for Urbane

This is one of several collections I did for NAHA although it was not nominated, I was honored to have it was released exclusively by Bangstyle.

 selfie with Steve at initial meeting

selfie with Steve at initial meeting

As I had mentioned earlier, photoshoots have challenges. I had all models booked and all was a go however I had an issue with a model that overbooked himself with his agency so I could not use him and on the day of model prep one of my models no showed. Fortunately I had lucked out and I was able to rebook both. I swear I have a photoshoot "Guardian Angel". Through it all you persevere and make it work with the team. 

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I practiced some of the looks on mannequins. I did some highlighting and tapered cuts along with various styling techniques. This would all help for the prep day with the models. I would be more inspired on prep day where I did both color and cut on the models and could work with their bone structures and skin tones.

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The prep day was set a day before the shoot and lasted for seven hours. Ellis arrived and I decided to do an all over lightening process. I used Redken Flashlight with pH bonder. After getting him to a pale yellow I glaze his hair with Shades EQ glosses 07P, 09P and 09T.

 Ellis before

Ellis before

I did  a shear over comb cut on his sides and back and left the top length longer for styling.

 Ellis after color no style

Ellis after color no style

On the day of the photoshoot I styled his hair with Hardware Gel 16 to create the finger wave.

 bts of style on set

bts of style on set

 bts close up of finger wave style

bts close up of finger wave style

On model, Justin I did a soft highlight using Redken Blonde Icing combined with pH Bonder. After processing I glaze the hair with 09T in Shades EQ gloss.

 Justin before

Justin before

For his cut I did shear over comb on his sides and back and left a visible weigh line to build the silhouette. 

 Justin after cut/color no style

Justin after cut/color no style

Styling on the day of the shoot consisted of flat wrapping his hair with Thickening Lotion 06 with the Sam Villa Paddle brush. Hand styled with Move Ability 05 and finished with Control Addict 28.

 bts on set day

bts on set day

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On Micah's hair I did a heavy highlight with Blonde Icing and pH Bonder followed with a Shades EQ gloss in 07P.

 Micah before

Micah before

For his cut I decided to do a faded mohawk using my Andis Clippers "Envy" and layered the top with my Sam Villa 7" shears.

 Micah after cut/color no style

Micah after cut/color no style

The styling for the shoot day included paddle brush combined with hair dryer and Hardware Gel 16. Once hair was dry it was hear styled with Iron Shape 11 and 2" curling iron. For handstyling I used Mess Around 10 finished with Control Addict 28.

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We shot early morning at Steve's studio. Lots of coffees and bagels kept us busy and content for a six hour shoot. I staggered models arrival times to give everyone enough time to prepare. We did wardrobe tests with each model to find the right look.

 selfie with isidro

selfie with isidro

For make up Isidro did a fantastic job keeping the make up real clean with soft contour cheeks, lip balm and lots of highlighter to enhance model's cheeks and brow bones.

 final image by Steve Squall

final image by Steve Squall

I submitted the collection to Lori Balsamian with Bangstyle. She loved the collection and requested to feature it as an exclusive collection.

Micha.jpg
Ellis.jpg

Credits

Hair | Matthew Tyldesley @hairbymatt

Photography | Steve Squall @stevesquall

Make up | Isidro Valencia @valencia0612

Styling | Genna Yussman Greene @gennayussman

Models | Justin Sinkler @sinkler_115

               Micah Severo Ruelas @micahsevero

               Ellis Mitchell @ellismitch008

BTS making of video for Urbane

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I am so grateful to this team, everyone did a stellar job.

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 the boy club

the boy club

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 Selfie with Steve

Selfie with Steve

I am so grateful to this team!!